Active relationships are your capital
Relevance and trustworthiness are the new currency in the age of AI. That is why contact management is of central importance. It is not about addressing as many editorial teams as possible, but only exactly those for whom the respective topic is actually relevant. This is achieved through differentiated distribution lists that you can combine by topic as needed and with just a few mouse clicks. This way, you are perceived as a trustworthy partner and stand out from the flood of AI-generated content.
Contacts need to be maintained. This only works if you yourself have control over all contact data. Not through huge contact databases or AI tools that provide you with ad-hoc names of people who happen to be working on one of your topics. That’s why your PressFile only contains your contacts. With PressFile AI.base, however, we also offer the option to research and select new contacts. You then only transfer the truly relevant new editorial contacts into your PressFile.
Efficiency saves time and money
Our PR software PressFile supports you efficiently in all daily work processes instead of making work for you. This allows you to focus on activities that actually add value, on content and topics, and on communicating with the media and journalists.
In addition to a well-organized contact database, PressFile also supports you in setting up differentiated press distribution lists.
All contacts, from press releases to telephone calls, can be easily documented in the contact history and can thus be transparently traced. This means that everyone in the team is always in the picture and knows what, when, who communicated with which contact.
Select a functional area to get more information.
PRESS RELEASE
With PressFile you can easily create customized distribution lists based on names, addresses, keywords or other criteria.
CONTACT MANAGEMENT
All information about your press contacts or other multipliers is available with PressFile at the push of a button in the browser window.
CONTACT HISTORY
PressFile documents all activities with each of your contacts. All information is always up-to-date and available to the entire team.
SHIPPING
With PressFile you address each contact individually and personally. The highest value is placed on data security and data protection.
DISTRIBUTION WITH OTS
If you need high online reach at short notice, you can use our OTS connection – directly from within the workflow.