{"id":3941,"date":"2019-10-14T15:16:14","date_gmt":"2019-10-14T13:16:14","guid":{"rendered":"https:\/\/pressfile.de\/from-association-pr-to-bicycles-the-pr-software-for-all-cases\/"},"modified":"2024-01-16T16:05:20","modified_gmt":"2024-01-16T15:05:20","slug":"from-association-pr-to-bicycles-the-pr-software-for-all-cases","status":"publish","type":"post","link":"https:\/\/pressfile.de\/en\/from-association-pr-to-bicycles-the-pr-software-for-all-cases\/","title":{"rendered":"From association PR to bicycles: The PR software for all cases"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;3.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<p>\n\n<p>Press work, newsletter campaigns, its own magazine as well as moderations and events: The spectrum of the <a rel=\"noreferrer noopener\" aria-label=\"Neu-Ulmer PR-Agentur K-media &amp; PR (&#xF6;ffnet in neuem Tab)\" href=\"https:\/\/www.kmediaundpr.de\" target=\"_blank\">Neu-Ulm PR agency K-media &amp; PR<\/a> is extremely diverse. For agency head Thomas Kiessling, it is therefore important to make everyday processes as simple as possible. &#8220;Especially the address and contact management, which we had implemented on the basis of Excel, turned out to be extremely tedious. That&#8217;s why I was looking for a solution that would support us more efficiently,&#8221; he says, describing the initial situation. He found what he was looking for in the neighborhood on the other bank of the Danube in Ulm. Colleagues from other PR agencies there have been working with the PR software PressFile for some time and warmly recommended this solution to him.<\/p>\n<p><\/p><\/p>\n<p>\n\n<h2 class=\"wp-block-heading\">Quickly and easily introduced<\/h2>\n<p><\/p><\/p>\n<p>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;PressFile convinced me right from the first presentation. Because the operation is intuitive. Even if you don&#8217;t work with this PR software every day, you immediately find your way around,&#8221; reports Thomas Kiessling. The introduction was also easy. &#8220;The database was up in a few days and the PressFile team also took care of importing my contact information right away, so I was ready to work right after the first training session.&#8221;<\/p>\n<\/blockquote>\n<p><\/p><\/p>\n<p>\n\n<p>One of K-media &amp; PR&#8217;s focal points in the area of press relations is association PR. His customers here include, for example, the Ulm Chamber of Crafts, the Swabian Chamber of Industry and Commerce, S\u00fcdwestmetall or the Neu-Ulm Club of Industry.<\/p>\n<p><\/p><\/p>\n<p>\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"739\" height=\"1024\" src=\"https:\/\/pressfile.de\/wp-content\/uploads\/2019\/10\/TdH-2013-Foto-HWK-Ulm-Buhl-739x1024.jpg\" alt=\"\" class=\"wp-image-1187\"\/><\/figure>\n<p><\/p><\/p>\n<p>\n\n<h2 class=\"wp-block-heading\">Association PR and e-bike press relations<\/h2>\n<p><\/p><\/p>\n<p>\n\n<p>Besides the PR-agency was and is again and again also active for manufacturers of E-Bikes and -mopeds, as for instance the <a rel=\"noreferrer noopener\" aria-label=\"oberschw&#xE4;bische Unternehmen FEDDZ (&#xF6;ffnet in neuem Tab)\" href=\"https:\/\/www.feddz.com\/index.html\" target=\"_blank\">Upper Swabian enterprise FEDDZ<\/a> or the Swedish E-Bike manufacturer Waller\u00e4ng. Two French manufacturers are currently under discussion. &#8220;After I had also talked to these customers about the topic of address and contact management, the question quickly arose as to whether newsletters could not also be sent out via PressFile,&#8221; Thomas Kie\u00dfling recounts. The target group here was a total of 1,400 bike dealers in Germany, Austria and Switzerland, whose addresses were imported into PressFile as a separate distribution list by the PressFile team. &#8220;The implementation then turned out to be very simple, because we also use the content of the press relations for the design of the newsletters, which was well received by the bicycle dealers,&#8221; says Kie\u00dfling.<\/p>\n<p><\/p><\/p>\n<p>\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"657\" height=\"1024\" src=\"https:\/\/pressfile.de\/wp-content\/uploads\/2019\/10\/Sophia-auf-Wallerng-1-Foto-K-media-657x1024.jpg\" alt=\"\" class=\"wp-image-1188\"\/><\/figure>\n<p><\/p><\/p>\n<p>\n\n<h2 class=\"wp-block-heading\">Honorary office and publishing house<\/h2>\n<p><\/p><\/p>\n<p>\n\n<p>In the meantime, he also uses PressFile for address management in the context of his voluntary activities, where he is involved, among other things, as head of the fencing department of <a rel=\"noreferrer noopener\" aria-label=\"TSV Neu-Ulm (&#xF6;ffnet in neuem Tab)\" href=\"http:\/\/tsv-neu-ulm.de\" target=\"_blank\">TSV Neu-Ulm<\/a> and as district fencing manager. And he is thinking about using PressFile for his publishing activities as well. Here, together with his partners Annika and R\u00fcdiger Gramsch, he publishes a whole range of magazines in the <a rel=\"noreferrer noopener\" aria-label=\"G&#xF6;ppinger Maitis Media GbR (&#xF6;ffnet in neuem Tab)\" href=\"http:\/\/www.maitis-media.de\" target=\"_blank\">G\u00f6ppingen-based Maitis Media GbR <\/a>. This includes his own project, the regional business magazine &#8220;BuV &#8211; Business and Marketing and Culture,&#8221; as well as several special-interest titles, including the magazines &#8220;Stauferkrone,&#8221; &#8220;albeins,&#8221; &#8220;Gr\u00fcnzeit&#8221; and &#8220;Lebenswege. &#8220;The nice thing about PressFile is that you can organize and train these very different types of contacts very easily, without getting confused or the address management getting complicated. You simply send the address to the PressFile team, and a short time later you can get started,&#8221; says Kiessling, who is satisfied with the support, which he has already recommended several times.<\/p>\n<p><\/p><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Press work, newsletter campaigns, its own magazine as well as moderations and events: The spectrum of the Neu-Ulm PR agency K-media &amp; PR is extremely diverse. For agency head Thomas Kiessling, it is therefore important to make everyday processes as simple as possible. &#8220;Especially the address and contact management, which we had implemented on the basis of Excel, turned out to be extremely tedious. A solution was found on the other bank of the Danube in Ulm. Colleagues from other PR agencies there have been working with the PR software PressFile for some time and warmly recommended this cloud application to him.  <\/p>\n","protected":false},"author":2,"featured_media":3551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1302],"tags":[1307],"class_list":["post-3941","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-user","tag-association-pr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>From association PR to bicycles: The PR software for all cases - PRESSFILE<\/title>\n<meta name=\"description\" content=\"Instead of working laboriously with MS Excel, the Neu-Ulm-based PR agency K-media &amp; PR now uses the PR software PressFile. 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