E-mailing: It is also very personal

There are many different ways to send press releases: Microsoft Outlook & Excel, newsletter systems, the CRM already in use or, of course, PR software solutions such as PressFile. You can reach your target group through all these applications. However, if you are...

Tracking press info, why??

Time and again we are asked in product demos why we have not yet integrated tracking. In times of big data, Google, Facebook and co. it seems to be absolutely old-fashioned when you send emails and then don't capture everything that happens on the addressee's...