E-mailing: It is also very personal

There are many different ways to send press releases: Microsoft Outlook & Excel, newsletter systems, the CRM already in use or, of course, PR software solutions such as PressFile. You can reach your target group through all these applications. However, if you are...

Tracking press info, why??

Time and again we are asked in product demos why we have not yet integrated tracking. In times of big data, Google, Facebook and co. it seems to be absolutely old-fashioned when you send emails and then don't capture everything that happens on the addressee's...

Rent or own contact details?

Knowing who can be addressed with which topics is essential for press and media work. Because successful communication is based on knowing “your” editors or bloggers and influencers and know which topics they are interested in – but above all, which ones...

Contact details are the capital of PR

Knowing who can be addressed with which topics is essential for press and media work. Because successful communication is based on knowing "your" editors or bloggers and influencers and knowing exactly which topics they are interested in – but above all,...

PressFile: A very special relationship

You can use software, but you can also work with it very much. This is what power user Désirée Müller reports on her work with our PR software PressFile in her article for Blog’n’Relations. By the way, the blog was included in the top 20 of the German PR...